About
In this module:
- A thought provoking exercise to get delegates thinking about who the customers of the organisation are and identifying their features.
- An activity in small groups to get delegates to understand how to identify the approach needed to increase revenue from different types of customers.
Aims:
- Discover different types of customers.
Time:
120 minutes.
Group size:
Ideally, 4-16 people per session.
Useful for:
Those with a sales responsibility.
You’ll need:
Trainer pack and handouts – available in downloads.
- Flipchart pages and pens.
- Handout 6 – Sales habits of customers.
Handouts can be found at the bottom of each module.
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